It’s important for your Restaurant to be visible and easy for people to find in today’s Restaurant business. People will never be able to get to your restaurant if they can’t find it. In order to make sure that your restaurant shows up in the google searches of these hungry people, you need to add your restaurant to google. If you want to add your restaurant business to Google, you can do so by setting up a Google My Business Page for it.
Businesses can use Google My Business to make local listings in Google Maps so that local customers can easily find them. This way, they can be found quickly by people in their area. It is a great way for a brick and mortar restaurant business to get the attention of local customers who are looking at their phones. As the owner of a restaurant, you should set up a Google My Business page for your business so that you can reach all the people who live near you. Read on to find out why you should add your restaurant to Google and how to do that.
Why You Need to Make a Google My Business Page for Your Restaurant to Sell More Food
According to a research, 65 percent of smartphone users are looking for nearby restaurants, 66 percent are seeking for directions, and 51 percent are looking for a phone number. Additionally, those seeking for decent cuisine on the Internet utilising mobiles and tablets have a roughly 90% conversion rate. This means that, when compared to other firms, consumer engagement at restaurants is significantly more local and immediate.
There are numerous advantages to having a restaurant’s Google Business Page listed in Google’s my business listing, including increased visibility and discoverability. If you’re running a restaurant, it’s important to have a Google My Business page:
Better Discoverability: The potential for clients to find your restaurant in local search results (such as Knowledge Graphs & Google Maps) is much improved because to the inclusion of information such as your restaurant’s name, description, phone number, street address, operating hours, menu, and images.
Increases Online Ordering: Customers can order straight from your restaurant’s website, providing an additional source of income for your business.
Competitive Advantage: Having a Google My Business Listing gives you an advantage over your local competitors who do not have one.
Competitive Advantage: The local search ranks benefit from this. If a possible consumer is within a reasonable driving distance of your restaurant, Google will present him in the search results.
Boosts Customer Experience: Google adds an additional option to Restaurants, allowing customers to check out what they have to offer even before they arrive. The menu that appears in mobile searches can be uploaded and edited.
Makes it Easier to Visit the Restaurant: Customers searching on their mobile devices will be able to get precise driving instructions to your restaurant and can also phone you immediately.
Customer Analytics: You’ll be able to see how many consumers have contacted or asked directions from you directly, for example. Customers are able to provide feedback and send you personal messages.
Supports Review Handling: Customers can leave reviews for your restaurant on Google+ using the Google My Business dashboard, and you can respond to them.
Ease In Ad Creation: If your restaurant chain has more than one location, you may use Adwords Express to create local ads quickly and easily.
For your restaurant, how to make a Google My Business page
To add your restaurant to the Google Business Listing, you need to set up a Google My Business (GMB) page. You should have a Google account that is linked to your restaurant, like Tom@restaurant-name.com. However, your own account will also work.
First, you need to make a Google My Business page for your restaurant, or you can claim it if it already is.
- Go to Google My Business and search for your restaurant. If there is already a page with your Restaurant Name, you can select it and request ownership by clicking the “Request Ownership” button and filling out the Request Ownership form.
- Sign into your Google account first. Then, you can start making a new GMB page.
- When you’re done, write in the name and address of your restaurant business. If you order food online, you can check the box. Choose where you want to be on the map.
- Make sure that you pick the right category for your restaurant when you start a business. There are multiple categories like Buffet Restaurant, Asian Restaurant, Barbecue Restaurant, Bar, Ice cream Shop & more. If you can’t find a category that fits your restaurant type, you can go with a more general one as long as it fits.
- Enter the restaurant’s phone number and website address.
The good news is that your restaurant is now on Google, so customers can find you easily when they search online. You should see a rise in your restaurant sales soon. Here is a list of things that have worked in the past to help your restaurant’s sales grow:
Take a look at this infographic to learn how to set up a Google My Business page for your restaurant.